Design Tabloid

Design Tabloid featuring great design, architecture, fashion, graphics and innovation from across the globe.

 
Underforest: Select Brand Identity

Underforest: Select

Underforest: Select is a brand identity created for products of the under-forest economy in Taiwan. The logo is formed by four forest-green triangles that represent the Chinese character for forest and express the idea of coexistence with woodland. Forest-green stands for natural resources, while matte gold stands for economic potential. The packaging uses simili paper for a texture close to wood and is finished with matte gold hot foil stamping. Image integration and shared packaging standards reduce material costs and support local foresters.

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Curridabat Ciudad Dulce Place Branding

Curridabat Ciudad Dulce

Curridabat Ciudad Dulce is a place branding program created for a city in Costa Rica. The brand supports the Ciudad Dulce, or Sweet City, vision, which promotes a positive experience for all citizens by taking inspiration from nature. The visual system is built from repeated shapes, patterns and structures found in the natural environment, with hexagon patterns recalling beehives as the main element. The flexible identity is applied to printed and digital materials, buildings, outdoor signs and public furniture, so diverse audiences can recognize the city easily.

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Lays Heartwork Campaign

Lays Heartwork

Lays Heartwork is an advertising campaign created for the Lays brand during the Covid-19 pandemic. The campaign thanks the people who work behind the scenes within the Lays value chain, including farmers, factory workers, truck drivers, retailers and delivery workers. Bright and optimistic colors are combined with direct messages of gratitude across the pack design. Each pack becomes a tribute to community workers who are rarely thanked in person. The intent is to show that such daily work is not only hard work, it is heartwork.

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Ryujin Illustration

Ryujin

Ryujin is an illustration inspired by the dragon deity of the sea in Japanese mythology. The artwork was made from scratch and follows a minimal approach with a strong focus on detail. The background shows Japanese-inspired waves that reflect the character. The concept was first sketched digitally, then vector linework, shading and color were applied, and final adjustments completed the image. The illustration is printed on posters, greeting cards and shirts. The aim was to convey the power of the character through traditional Japanese imagery combined with a personal style.

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The Kala Foundation Art Appreciation

The Kala Foundation

There has long been a global market for Indian paintings, but interest in Indian art has lagged in the US. To bring awareness about different styles of Indian Folk Paintings, The Kala Foundation is established as a new platform to showcase the paintings and make them more accessible to an international market. The foundation consists of a website, mobile app, exhibit with editorial books, and products that help bridge the gap and connect these paintings to a larger audience.

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COseries Dynamic Identity

COseries

COseries is a dynamic visual identity program created for the design company COdesign. COseries presents the company logo in many different forms, and each version carries a separate story. Themes include social causes, occasions, achievements, people and culture, and new pieces are prepared every month. The works are produced with photo manipulation, digital illustration, three-dimensional modeling, motion rendering and handmade paper cutting. Every output keeps the same two to one width to height proportion of the mark.

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