Brand Identity

Discover 97 award-winning designs tagged Brand Identity on Design Tabloid.

Designer / Brand: Yana Okoliyska Project: Brand Identity Tag: Graphic

Joy of Playing

Joy of Playing is a brand identity created for Balin, a company that makes toys for children. The identity covers the logo, branding assets, packaging and the colors and shapes of the toys and characters. The visual language is minimalist, with simple shapes, a reduced color palette and watercolor illustrations. Each toy character has a name and a story, which helps children form an emotional connection. Selected materials include wood, plywood, paper, organic cotton and water and plant based paints.

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Designer / Brand: Eidetic Marketing Project: Brand Identity Tag: Graphic

Pentaheal Clinic Rebranding

Pentaheal Clinic Rebranding is a brand identity created for a Korean medical clinic specializing in functional medicine. The main motif of the identity is extension. The universal medical symbol of the cross is used as a simple visual language that patients from many countries can recognize. The symbol combines the cross with the letters P and H, the abbreviation of the clinic name. The axis of the symbol extends in both directions, so the mark suits application items of various shapes and sizes. Signage was designed for each floor of the clinic in Seoul.

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Designer / Brand: Goi Jien Ming Project: Brand Identity Tag: Graphic

Half Production

Half Production is a photography and videography studio. The balance between lighting and shadow is something they always seek for. Meanwhile, this also coincides with their philosophy of life. Grasping the balance between half and full is just like being humble and keeping learning, the balance between function and creativity. The logo is inspired by the action of pouring the water. When the glass is full, there's no space for improvement. The action of pouring the water seems to be something we're chasing for. Be humble and keep learning.

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Designer / Brand: Maksim Zinchuk Project: Brand Identity Tag: Graphic

Transam Carriers

Transam Carriers is a brand identity created for a transportation and logistics provider based in Toronto, Canada. The identity is built around the Zubr, or European Bison, an animal from Eastern Europe that symbolizes uniqueness and power. The head of the animal is fitted into a triangle, and a slanted custom font gives the logo a dynamic look. Yellow and black are the two primary colors. The style is applied to corporate trucks, the website, social media, stationery, advertising and promotional products. Yellow triangles in the graphics make the brand recognizable within the industry.

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Designer / Brand: Jiawei Wu Project: Brand Identity Tag: Graphic

Avant Modern Cuisine

Avant is a fine dining restaurant located in China. The branding concept utilizes the owners' overseas experience to offer customers unique memories that they have gone on a journey. Starting with a menu which is designed to resemble as a passport. After each meal, customers will get a customized ticket that is designed according to a specific inspiration behind each dish and memories from the cities. This dining experience gets very popular when traveling was halted due to the Covid pandemic

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Designer / Brand: VISANG Project: Brand Identity Tag: Graphic

HanKkeut

HanKkeut is a brand identity for a series of grade school textbooks developed through collaboration between students and teachers. The brand objective is an all-in-one connection in learning. The cover graphic uses a connected stroke that emanates from the brand identity image to express a sense of ascension. The same stroke is applied to all HanKkeut books to create a consistent visual feature. Vivid colors, embossed textures and holographic stickers are used on the covers. Different age levels are distinguished by different cover colors.

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Designer / Brand: VISANG Project: Brand Identity Tag: Graphic

Viewing History

Viewing Korean History is a cover design series for three history textbooks. The covers were created for middle school and high school students. A simple diamond-shaped graphic and typography at the center present the subject name and keep the identity of the series consistent. The two middle school books share the same layout. The high school cover shows the modern student connected to different eras within one space. Stickers and epoxy match the background color, and a no-scratch coating limits wear during use.

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Designer / Brand: Wei Sun Project: Brand Identity Tag: Graphic

Flycat

Flycat is a brand focusing on oral medical technology. The new brand upgrade will break the original stereotype and break through the imagination of the future. The new logo presents a sense of modern technology with simple and clear lines, rebuilds the brand visual system with diversified extension forms, and reshapes the brand vitality. By building brand IP, effectively establish brand association and brand recognition, endow the brand with humanity, and enhance the core competitiveness of the brand.

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Designer / Brand: Ricardo da Silva Project: Brand Identity Tag: Graphic

Smartmoov

The key benefits of this business model are mobility and business customization. The entrepreneur can adapt his business to a more flexible and mobile solution, thus enhancing the reach of his business in the market. The brand portrays these values in a dynamic and futuristic way through a consistent visual system, which is meant to inspire the target audience.

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Designer / Brand: Yang Yuanyuan Project: Brand Identity Tag: Graphic

Q Sky

Q Sky Pilates is a brand identity created for a Pilates studio. The letter Q is drawn as a bird flying freely in the sky, linking the studio name to a feeling of lightness, freedom and relaxation. The single letter works as an independent graphic, and the same letter stays consistent with the type used for the full brand name. The identity is applied to space signage, sportswear, water cups and membership cards, produced with digital printing, silk screen printing and embroidery. Colour accuracy on each material was carefully controlled.

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Designer / Brand: Aleks Brand Project: Brand Identity Tag: Graphic

BlackDrop

This is a personal Brand Strategy and Identity Project. BlackDrop is a chain of stores and brand that sells and distributes coffee. BlackDrop is a personal project initially developed to set the tone and creative direction for personal freelance creative business. This Brand Identity has been created for the purpose of positioning Aleks as a trusted brand consultant in the startup community. BlackDrop stands for a slick, contemporary, transparent startup brand that aims to become a timeless, recognizable, industry-leading brand.

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Designer / Brand: Jörg Stauvermann Project: Brand Identity Tag: Graphic

Weingut Waalem

Viticulture on a North Sea island? Climate change makes that possible. And the polar bear is the symbol of climate change. It stands for intelligence, intrepidity and endurance. Just like the inhabitants of the island of Fohr in the North Frisian Wadden Sea. The original landscape and maritime history of the island of Fohr can also be found in the winery. The design combines historical tiles of the island's maritime history with the colors of nature. The graphic simplicity offers all possibilities for the growing product range. Sustainable enjoyment, original and close to home.

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